by providing the guidance, support and inspiration that practitioners need to connect their work to the key growth priorities set by their C-level executives;
to make CustomerX roles a career path to the C-Suite.
We recognize that to achieve this mission, we need to elevate the work of the people already working in this profession, and attract new, strategic-thinking people into it.
The Group Therapy for Customer Marketers Series: Each month we pick a big, hairy challenge that every Customer Marketer deals with, and schedule a Group Therapy session in which 3 people who have taken on this challenge are a panel. Each panelist shares what they have done, what has worked, what has flopped, and what they’ve learned.
The CustomerX ExpertXchange Series: We host expert practitioners and thought leaders to discuss topics that challenge conventional thinking and help us prepare for what’s coming next.
The awesome CustomerX Online Community: Your online home for exchanging success strategies with like-minded people, accessing previous and upcoming events, chatting with community partners, and viewing valuable resources that will elevate your game.