Calendar of Events
CustomerX Pros host engaging events every month, from Group Therapies, to Expert Exchanges, Regional Meetups, Workshops, and Conferences.
PRIOR EVENTS and REPLAY LINKS
Tuesday, January 9, 2024 @ 12:00pm ET
Career Coaching Series - Part 1: How to Advance Your Career by Focusing on High-Value Work
Holly Burton helps you make sure you’re doing the high-impact, strategic work that gets you rave reviews, promotions, and stand-out stories for your next set of job interviews.
Thursday, January 11, 2024 @ 12:00pm ET
How to Drive Business Transformation as a Team of 1
Learn how Cache Walker and his strategic partners transitioned from “Keep the lights on” activities and focused on strategic growth goals all while driving customer program membership at scale, capturing and publishing customer content, and influencing millions of dollars in revenue.
Tuesday, January 16, 2024 @ 12:00pm ET
Career Coaching Series - Part 2: How to Set Yourself Up for Promotion in 2024
Holly Burton helps you understand the key steps you need to take to make yourself irresistibly promote-able and lock in your career advancement by year end.
Thursday, January 18, 2024 @ 8:00am ET
AI-Powered Customer Journeys: How Prospects Use AI to Avoid Sales & Marketing
As prospects increasingly engage with artificial intelligence (AI) technologies, sales and marketing leaders must adapt their strategies to stay ahead. We’ll delve into the ways prospects use AI and provide indispensable guidance for leaders aiming to respond effectively.
Tuesday, January 23, 2024 @ 12:00pm ET
Career Coaching Series - Part 3: How to Sound Like an Ultra-Hireable Genius in Job Interviews
Holly Burton helps you show off your best self in your interviews so every company you talk to will be clamoring to put an offer in front of you.
Thursday, January 25, 2024 @ 11:00am ET
Accelerating Business Value Using Customer-Led Advisory Boards
Ignite’s CAB 2.0 introduces the concept of CLAB – Customer Led Advisory Boards. This is the holy grail in CAB engagement as it represents an evolution of the traditional CAB engagement model. Not all companies will be able to realize the promise of CLAB, but those that can get to this aspirational state will reap outsized benefits. In essence, the CAB members become 50% “owners” in the CAB process and most importantly, in the strategic outcomes.
Wednesday, January 31, 2024 @ 10:30am ET
The Power of Language: Using ChatGPT for Customer Marketing and Advocacy
You’ll learn how to leverage ChatGPT to craft compelling messaging and create personalized experiences for your customers. Lauren will guide you through some real examples of ChatGPT in action
Thursday, February 8, 2024 @ 12pm ET
How Buyers use AI: and the Once-in-a-Lifetime Opportunity it Creates for Customer Marketers
Buyers would rather have conversations with AI bots like ChatGPT than your sales reps to learn about potential solutions to their problems. Customer Marketers hold the keys to the treasure chest that will make your companies and products relevant in this new world of AI-empowered buyers. Join this webcast to learn how.
Tuesday, February 13, 2024 @ 12:00pm ET
ABM + Customer Marketing for Greater Retention and Expansion Revenue Growth
Kristina Jaramillo shares how ABM and Customer Marketing should go hand-in-hand. You’ll learn from real customer stories how customer marketing and customer success teams protect at-risk accounts, keep VPs and the C-suite engaged, increase margin growth, and drive expansion using ABM.
Monday, March 4, 2024, 2:00pm - 3:00pm ET
Value Realization: Strategizing Customer Experience in the Wake of Organizational Shifts
Value Realization is at the core of Customer-Led Growth. Join this session where Value Realization expert Marja Moore will help us unlock the full spectrum of benefits embedded within customer relationships and realize unparalleled value for both customers and organizations alike.
Wednesday, March 6, 2024, 1:00pm - 5:30pm ET
CCO Club Leadership Workshop
Boston, MA
Join senior leaders in Customer Success and Customer Marketing to together ideate the greatest frictions in the customer journey and co-create innovative solutions for fun prizes!
Wednesday, March 13, 2024, 11:30am ET
The Value of Teamwork Between Customer Marketing and Analyst Relations
Forrester and Gartner analysts rely heavily on customer input to inform their opinions of vendors, the recommendations they make to end user clients, and the vendor landscape reports they write. Robin Schaffer shares when, why, and how analysts use peer reviews and what makes a review useful to them, and how AR and Customer Marketing can work together to exert outsized influence.
Tuesday, March 19, 2024
Group Therapy: Customer communications for big and small teams - challenges and successes
Host: Danial Palay
Panelists: Shannon Howard, Alison Zak, Jeanne Talbot, Cara Peterson
UPCOMING EVENTS
Monday, October 21 - Wednesday, October 23, 2024
CustomerXCon 2024
Hynes Convention Center
Boston, MA
In its 5th year, CustomerXCon is the first and only conference designed by CustomerX pros, for CustomerX pros.